The Partner Experience Is Your Brand

Early in my career, I worked at a graphic design studio where we still did wax paste-up. We …

Ken Szpindor
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Contractor using a B2B rebate program from his phone

Channel Marketing

Image showing multiple stacking screens featuring Extu's Partner Experience Platform, a unified channel partner platform
The Final Form: What a Unified Partner Platform Looks Like
#channel-marketing #incentive-programs

Savannah Bobo

TCMA + SPIFFs: The Advantage You Need in Your Channel Partner Strategy 
#channel-marketing #incentive-programs

Savannah Bobo

Image of a laptop screen featuring marketing performance tracking data - Repeatable B2B Marketing Growth
Beyond the Campaign: Secrets to Repeatable B2B Marketing Growth 
#channel-marketing

Savannah Bobo

Image of low GWP refrigerant
Switching to Low GWP Refrigerants: A Guide for HVAC Companies
#channel-marketing #customer-loyalty

Savannah Bobo

Cover of Extu ebook - A Guide to Self-Funding B2B Reward Programs
Gut Instinct vs. Grounded Truth: Why Channel Decisions Need Data 
#channel-insights #channel-marketing

Savannah Bobo

Man working on HVAC unit - How to Strengthen HVAC Dealer Loyalty
How to Strengthen HVAC Dealer Loyalty 
#channel-marketing #incentive-programs

Savannah Bobo

The Partner Experience Platform
What Does Extu’s Partner Experience Platform Do? 
#b2b-engagement #channel-insights

Savannah Bobo

Image of Extu CEO Nichole Gunn with text "Meet Extu's new CEO"
Nichole Gunn Named Extu CEO, Ushering in Next Era of Growth
#channel-marketing

Savannah Bobo

Man looking at chart with downward red arrow - #1 reason channel programs fail
The #1 Reason Channel Programs Fail (and How to Prevent It) 
#channel-marketing #channel-insights

Savannah Bobo

Person holding phone with "Cash Back" onscreen above a "Get started" button - distributor rebate programs
You Need Smarter Distributor Rebate Programs 
#b2b-engagement #channel-marketing

Savannah Bobo

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