With the holidays just around the corner, it’s a great time to ask: what are the most popular items in the Extu rewards catalog? Every year, we look at what people are spending their points on to get an idea of which rewards are most motivating. Sometimes the results are surprising. This year, we’ve had some popular items flying off the virtual shelves in our rewards catalog. Here’s a look at the top redeemed items of 2024, counting down to number one!
10: Insignia™ Portable Ice Maker
There are a couple of clues that our clients’ audiences love the outdoors, and here’s the first one. The InsigniaTM portable ice maker is a great way to keep cool, whether you’re going on a long road trip or having a day at the beach or camping. Thinking about people enjoying their down-time and family vacations thanks to the rewards they’ve earned is the opposite of cold, though—it’s pretty warm and fuzzy.
9: TRUE UTILITY SmartKnife Folding Knife
Here’s another popular item you might want to keep in mind if you know any nature-lovers or people who like to be prepared. A utility knife is a handy thing to have around, in general, and True Utility’s SmartKnife has everything you need in a multi-tool: it’s not just a knife, but also a bottle opener, screwdriver, belt cutter, and glass breaker.
8: Apple AirTag
Who doesn’t love those tiny, minimalist, useful Apple products? The AirTag is another reward that, like the SmartKnife, has a ton of practical uses. It’s basically a mini tracker that you can put on anything you don’t want to lose. It sends out a secure Bluetooth signal that can be detected by any device on your Find My network. Put one on your keys, your bike, your tools, or the collar of your cat who likes to dart out the door when no one’s looking.
Tied at 7: Amazon Fire Stick and PlayStation 5
Okay, we’re starting to leave the realm of practical purpose and enter the world of fun. Tied at #7 with the exact same number of redemptions are the Amazon Fire Stick and the PlayStation 5.
Streaming is king, and the Amazon Fire Stick is a simple, affordable way to get it. Perfect for binge-watching the latest series or streaming holiday classics, this handy device lets you take your entertainment anywhere. With all the major streaming services and apps in one place, it’s no wonder this was a top pick in 2024!
The PlayStation 5 came out in 2020—which was a great time to be a gamer if you were going stir-crazy from lock-downs, but a bad time if you were watching your spending. People are still in the process of entering the latest console generation and the PS5’s popularity this year shows how much people value immersive experiences, whether they’re racing cars, fighting dragons, or exploring new worlds.
6. Beats by Dre
Beats headphones have held their ground as a top-tier audio brand, known for delivering deep bass and rich sound. In a year when work-from-home setups and travel are in full swing, high-quality headphones can be a lifesaver. People aren’t just listening to music—they’re using Beats for Zoom meetings, podcasts, and more.
5. Flashlight
Surprisingly, flashlights made it to our top list! Maybe it’s the versatility—whether for camping, power outages, or finding things in dark spaces, a reliable flashlight is always handy. It’s the kind of practical item that can be easily overlooked until you need it, which may explain its popularity.
4. Smart TV
The world of streaming and smart home devices continues to expand, and the Smart TV is the gateway to it all. With built-in apps, voice control, and stunning picture quality, a new TV can transform the living room into a home theater. Our participants are clearly looking to upgrade their entertainment setups!
3. Apple iPad
From browsing to gaming, and from work to entertainment, the iPad does it all. It’s portable, powerful, and popular for both productivity and play. Whether people are using it for sketching, streaming, or keeping up with emails, the iPad remains a versatile device that continues to wow users every year.
2. Golf Balls
Now here’s a fun one—golf balls! These aren’t just for golf pros. Whether participants are golfing on the weekend or hitting the range to blow off steam, a fresh set of golf balls is always useful. It shows that, even with all the high-tech options, the timeless game of golf still holds a special place.
1. Apple AirPods
At the top of our list are the ever-popular Apple AirPods! These wireless earbuds are as convenient as they are cool. With seamless connectivity, noise-canceling options, and impressive sound quality, they make listening on the go a breeze. Whether it’s a podcast, music, or an audiobook, AirPods have become an essential accessory.
And that wraps up our countdown! It’s clear our rewards catalog is meeting a wide range of tastes and lifestyles, from tech enthusiasts to outdoor adventurers. Which of these would be at the top of your wish list?
