B2B Programs for Channel Marketing & Incentives
See every piece of the channel clearly with smart programs backed by powerful technology.
Sign me up!Through Channel Marketing Programs
Engage partners and own your message.
Marketing can be overwhelming for busy teams, but we make it easy. With our partner success team and ready-to-go digital campaigns, partners simply review and approve—giving you clear visibility into customer data and performance. The result? More sales, less effort, and a win for everyone.
Yes please, take me there.
80%
Partner Engagement
Vincent R.
President, Small Business
“Every month, Extu sends an email with updated content from my vendor. It is customizable, as I choose which articles and products to showcase in what order, and when it gets sent out. They email the contacts I provide, and also post regularly for my LinkedIn audience. I’m sure I can do much more with the platform than I already do. As is it meets my needs with little effort required each month, only about 15 minutes to create a professional newsletter.”
Incentive Programs
20:1
ROI
Motivate with timely, tailored rewards.
Our insights engine provides a comprehensive view of participant performance and preferences within your B2B incentive solution, including claims, receipts, and redemptions, along with predictive forecasting for the upcoming quarter. With real data at your fingertips, you can make informed decisions and offer rewards that truly motivate partners to sell more.
Yes please, take me there.Jonathan Bussone
Marketing Automation Specialist,
Kimberly-Clark
“Great collaborators and great problem solvers. Extu does a great job of understanding your pain points within your loyalty/rewards incentives and gives a variety of solutions that cater to your customers’ needs.”
Incentive Travel Programs
Reward top performers with exclusive travel.
We go beyond travel planning and execution—our incentive travel solution leverages powerful technology, including an insights hub, real-time data, sales claim tracking, and more to maximize your program’s impact.
Yes please, take me there.
18%
Increase in sales productivity
Inga Hunter
Sales & Marketing Admin
Kowa Pharmaceuticals
“Extu has been great to work with for our sales incentive trips at Kowa Pharmaceuticals. They are experts in choosing locations, and on location they are the best in the business.”
Explore More
Can’t find the right programs? Explore more tailored solutions that better fit your business needs.
Extu’s Key for Channel Success
Our data-packed solutions and dedicated support teams are your secret sauce to channel sales.
Meet Our Channel Experts
Our dedicated support team builds strategic partnerships with a personal touch. We stay actively engaged, learning your business, understanding your goals, and co-creating B2B marketing solutions designed for long-term success.
Industry Leading B2B Marketing Technology
Gain a complete view of channel performance with the data you need to make smarter, informed decisions. Our data layer is the foundation of channel success, enabling confident forecasting and optimizing marketing spend.
FAQs at a Glance
Extu offers many types of incentive programs to support different business goals, including sales incentive programs that drive revenue, customer loyalty programs that keep buyers coming back, and rebate incentive programs to reward volume or strategic purchases.
Extu’s incentive programs are designed to solve key B2B challenges: low partner engagement, shrinking customer loyalty, unmotivated sales teams, and lack of downstream channel insights. We help companies in industries like construction, automotive, manufacturing, tech, and plumbing drive revenue and engage audiences. Any of that sound familiar? If so, we’re the solution for you.
Absolutely! Extu’s solutions are built to support multiple campaigns or promotions across different partner segments. Whether you’re targeting your star salespeople, mid-tier distributors, or unknown customers, you can tailor campaigns, rewards, and messaging to fit each group’s needs. Our platform and services make it easy to manage everything in one place while delivering a personalized experience to every partner.
The average implementation time for our programs is 4-6 weeks.
Yes, we’d love to show you how Extu can work for your business. Whether you’re exploring incentive programs, channel marketing services, or our full-service platform, we’ll walk you through what to expect and how we can help you hit your goals.
Request a consultation to get started.
Explore answers to the questions we hear most often. Need more details or personalized advice?
Talk to an expert, we’ve got your back.
Where Marketing Masterminds Are Born
Understand the complete channel story with marketing, sales and finance data that allows you to run better SPIFFs and grow your bottom line.
Show me the experience.
Case Studies
Looking to boost your B2B marketing prowess for the channel? Extra credit reading for people who like to be in the know.
