Loyalty is a vital component of B2B companies’ growth strategies. Strong loyalty programs not only improve customer retention but can also lead to substantial financial benefits. For example, a 5% increase in customer retention has been shown to boost profits by up to 95%. Companies with effective loyalty programs can achieve 2.5 times higher revenue and up to 400% greater customer retention compared to competitors.
This infographic showcases four real-life examples of successful B2B loyalty programs that have delivered impressive results:
Lock in B2B Loyalty: Proven Strategies for Customer Growth
See the full infographic.
urces:
- https://hbswk.hbs.edu/archive/the-economics-of-e-loyalty
- https://business.com/articles/returning-customers-spend-67-more-than-new-customers-keep-your-customers-coming-back-with-a-recurring-revenue-sales-model/
- https://hbr.org/2020/01/the-loyalty-economy
- https://extu.com/resource/customer-reward-program-increases-sales-40/
- https://extu.com/resource/8x-increase-in-annual-sales/
- https://extu.com/resource/2x-revenue-growth/
- https://extu.com/resource/building-supply-company-sees-11-1-roi/