Create Connections
with Online Rewards 

The best thing about an online rewards program is that it simply works: offering flexibility, ease of use, and copious options that appeal to everyone. Whether you want to improve sales performance, increase product knowledge, or build loyalty, online points programs are a quick and easy way for you to celebrate accomplishments and establish relationships.

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Online Rewards Programs for Everyone

With so many brands vying for your partners’ attention, it can be difficult to stay top-of-mind. You have to build strong connections to keep people engaged—and online points programs are a great solution for capturing mindshare. From an online catalog with thousands of prime goods to choose from, tickets to unmissable events, and bucket-list travel experiences, online rewards represent a versatile path for creating lasting connections between you and your channel partners, customers, or sales employees.

Man using drone - example of items that can be found in Extu online rewards catalog


A little self-indulgence goes a long way. Merchandise rewards allow people to order something extra special, like the latest gadget, a nice piece of jewelry or that thing they’ve always wanted but didn’t want to spend the money on. Our online catalog is easy to navigate and offers endless reward options.

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Online Rewards & Incentives Programs

Must-See Events

Tickets to wish-list events are a great way to recognize and reward your hardest workers. Our reward catalog features front row passes to must-see movies, concerts, plays, sporting events, and so much more. This is perfect for people who prefer making memories to buying merchandise.

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Online Rewards & Incentives Programs


Philanthropy keeps things close to the heart. Beyond merchandise, events and travel, you can add charitable donations to your online catalog. This option allows participants to use their rewards to support good causes—and creates a positive association with your brand.

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Online Rewards & Incentives Programs

Uniquely Yours 

A personal touch means a lot. When the online catalog doesn’t feel relational enough, you can reward star performers with items a little closer to home like fulfilling college tuition and funding large-scale renovations. Unique rewards are a great way to strengthen relationships in an industry that’s built on connections.

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Online Rewards & Incentives Programs

Gift Card Rewards

Gift cards are simple, easy, and loved by all. With a wide array of options from 175 stores—including Target, Nike, Uber and Amazon—there’s no lack of gratification for your top performers. 

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Online Rewards & Incentives Programs


There’s no reward that goes farther than travel rewards. A once-in-a-lifetime trip to Paris? A massage in Aspen? Your top-performing jet-setters will line up to redeem points for cruises, airline tickets, activity packages, rental cars, and five-star hotels—and remember your brand every time they think of their adventure.

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Why Go With Online Rewards?

Online Rewards & Incentives Programs

Online points programs are an easy sell because we do all the heavy lifting for you and your participants. Once we’ve designed a program that fits your needs, the ROI is felt by everyone with ongoing data on program performance and participant redemption. Here are some other reasons to believe:

  • Fast, easy and familiar online shopping experience that’s similar to Amazon
  • Millions of online rewards, from easy-to-earn to completely custom 
  • Participant-to-participant points gifting
  • Same-day, in-store pickup options for a wide range of merchandise 
  • All the latest and greatest in-demand items 
  • Full-time, bilingual support team 
  • Ongoing emails and updates on rewards redemptions

The Extu Difference

There are plenty of channel incentive program providers out there—but our flexible, personal approach sets us apart. We run our program on two core beliefs: no two sales channels are alike, and technology alone doesn’t drive sales and marketing results. Our solution goes well beyond rewards, offering custom, full-scale sales and marketing tools backed by powerful technology and human-centric service. 

Insightful Incentive Technology

Get the flexibility you deserve. Our powerful technology allows you to create a unique solution to overcome your unique channel challenges.

Features include:
  • Administrative portal that allows you to manage and track performance
  • Participant portal that provides access to a rewards catalog and points balance
  • Add-on modules that allow for customization and expanded capabilities
Online Rewards & Incentives Programs
Online Rewards & Incentives Programs

Real-time Data, Analytics and Reporting

Stay up to speed with your program’s value and performance. We give you access to real-time, comprehensive and customizable reports.

Reports include:
  • Program enrollment, account activation, engagement, and reward redemption
  • Personal dashboard with a comprehensive summary of program performance   
  • Real-time goal and progress tracking

Standout Support and Service

Get expert channel support. Our partner success teams have been helping companies, like yours, achieve their goals for decades.

Our incentive experts include:
  • In-house developers responsible for program updates and improvements as well as performance and security  
  • Dedicated account managers focused on meeting your ROI goals 
  • Full-time teams focused on reward program redemption and participant support
  • Incentive marketing specialists who develop full communication plans to boost program activity
Online Rewards & Incentives Programs

The Numbers Tell the Full Story


Incentive program ROI

Learn how a global manufacturer motivated dealer sales reps to submit more warranty registrations after the point of sale.

See how we did it.


Average order increase

Read how this distributor used online rewards to motivate channel partners’ use of their ecommerce platform.

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Increase in revenue from participants

Get the details of how our distributor clients increased contractor sales through a combo of online rewards, gamification, and a fully integrated marketing campaign.

See how we did it.