Incentive Strategies to Improve Sales Channel Visibility

Channel partnerships are one of the strongest advantages to selling through a distribution channel. But, when selling through a channel, suppliers typically have to give up direct end-user connection and influence. This guide will walk you through five strategies to improve sales channel visibility and get a clearer picture of both the channel partners you sell through, and the end-users that ultimately use your products.

This free guide includes:

  • Examples of channel sales data that can be captured using incentive program tools.
  • Ways to instantly reward channel partners for capturing data.
  • An incentive program enrollment strategy that motivates end-users to provide contact and business data.
  • Methods for integrating your incentive software into your current sales strategies and business tech stack, positioning the program to yield maximum, useful data.
  • Techniques to leverage the high engagement rates of incentive marketing campaigns.

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