{"id":114641,"date":"2023-08-01T19:44:12","date_gmt":"2023-08-01T19:44:12","guid":{"rendered":"https:\/\/extu.com\/?post_type=resource&#038;p=114641"},"modified":"2023-09-06T22:49:44","modified_gmt":"2023-09-06T22:49:44","slug":"debunking-channel-marketing-myths","status":"publish","type":"resource","link":"https:\/\/extu.com\/pl\/resource\/debunking-channel-marketing-myths\/","title":{"rendered":"Debunking Channel Marketing Myths"},"content":{"rendered":"<div class=\"gb-container gb-container-b18ab946 gb-container-default\">\n<div class=\"gb-container gb-container-5d0439a9 gb-container-inner\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-209d1e03\">\n<div class=\"gb-grid-column gb-grid-column-22a1eb65\"><div class=\"gb-container gb-container-22a1eb65\">\n<div class=\"gb-container gb-container-52733d3d\">\n\n<div style=\"height:48px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-contrast-color has-text-color\">eBook<\/p>\n\n<\/div>\n\n\n<h1 class=\"gb-headline gb-headline-3c1a24ba gb-headline-text\">Debunking Channel Marketing Myths<\/h1>\n\n\n\n<p class=\"gb-headline gb-headline-0469e339 gb-headline-text\">Despite all the channel marketing technology and tools available, many misguided assumptions persist about the role of software in overcoming channel marketing challenges. Channel marketers struggle to reach channel partners and execute holistic, consistent campaigns and clearly attribute their efforts to revenue.<\/p>\n\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-d77b5f98 gb-container-inner\">\n<div class=\"gb-container gb-container-987893c2 gb-container-inner\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-45146d8c\">\n<div class=\"gb-grid-column gb-grid-column-bfe846a3\"><div class=\"gb-container gb-container-bfe846a3\">\n\n<h3 class=\"gb-headline gb-headline-ddaf2b0c gb-headline-text\">Challenge the channel marketing myths that could be stifling your success.<\/h3>\n\n\n\n<p>In this guide, we\u2019ll challenge three common myths about channel marketing software. We\u2019ll cover the evidence countering these myths and insights to help guide channel marketers in the right direction.<\/p>\n\n\n\n<p>You\u2019ll learn:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strategies for using automation in channel marketing.<\/li>\n\n\n\n<li>Examples of successful through-channel marketing program strategies.<\/li>\n\n\n\n<li>Improvements you can make to partner marketing content.<\/li>\n\n\n\n<li>How to develop a strategic content marketing plan.<\/li>\n\n\n\n<li>Ways to increase channel partner portal utilization.<\/li>\n<\/ul>\n\n<\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-f15e8bc1 gb-grid-column-inner\"><div class=\"gb-container gb-container-f15e8bc1 gb-container-inner\">\n\n<h4 class=\"gb-headline gb-headline-4d042413 gb-headline-text\">Claim your copy<\/h4>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/grow.extu.com\/l\/955103\/2023-09-06\/f5kvn\" width=\"100%\" height=\"500\" type=\"text\/html\" frameborder=\"0\" allowTransparency=\"true\" style=\"border: 0\"><\/iframe>\n\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"featured_media":117872,"template":"","industry":[2892,2887,2893,2880,2879,2888,2885,2894,2891,2886],"class_list":["post-114641","resource","type-resource","status-publish","has-post-thumbnail","hentry","industry-automotive","industry-building","industry-charity","industry-finance","industry-information-technology","industry-insurance","industry-mechanical","industry-medical","industry-retail","industry-travel"],"acf":{"type":"ebooks","name":"","job_title":"","company_logo":"","video_embed":"","external_link":"","pdf_file":null,"company_logo_popup":null,"g_size":"small","g_bg_color":"","g_color":""},"_links":{"self":[{"href":"https:\/\/extu.com\/pl\/wp-json\/wp\/v2\/resource\/114641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/extu.com\/pl\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/extu.com\/pl\/wp-json\/wp\/v2\/types\/resource"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/extu.com\/pl\/wp-json\/wp\/v2\/media\/117872"}],"wp:attachment":[{"href":"https:\/\/extu.com\/pl\/wp-json\/wp\/v2\/media?parent=114641"}],"wp:term":[{"taxonomy":"industry","embeddable":true,"href":"https:\/\/extu.com\/pl\/wp-json\/wp\/v2\/industry?post=114641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}